Editorial policy (EnergyPlus.co.uk)
How we research, write and maintain our UK home energy comparison content — including independence, accuracy checks, and how we handle commissions and corrections.
- Whole-of-market focus for household energy comparison content
- Clear separation between editorial decisions and commercial relationships
- Transparent methodology, assumptions and limitations
Energy quotes are estimates and depend on your location, meter type, payment method, usage and supplier availability. Terms vary by supplier.
Fast answer: what this editorial policy means for you
This page explains how EnergyPlus produces UK home energy comparison guidance and how we keep it accurate, fair and up to date. It also clarifies how we make money (where applicable), what “whole-of-market” means in practice, and how you can flag something that looks wrong.
Independence
Suppliers can’t buy rankings or recommendations. Editorial decisions are made by our editorial team using published criteria.
Accuracy
We use UK regulator and consumer guidance (e.g., Ofgem and Citizens Advice), check supplier terms where possible, and label estimates clearly.
Transparency
We explain assumptions (usage, region, meter type, payment method), limitations, and how to request corrections.
Key takeaway: EnergyPlus content is written for UK households and aims to help you make an informed choice. Quotes and guidance are not personalised financial advice, and availability varies by supplier, region and meter type.
Our editorial principles
1) People-first, UK-specific guidance
We prioritise practical questions UK households ask: tariffs, standing charges, exit fees, smart/prepayment meters, regional availability (including Scotland/Wales) and what happens when you switch.
2) Clear separation between editorial and commercial
Commercial relationships (where they exist) do not decide our content, headlines, or how we explain pros and cons. We aim to show trade-offs plainly.
3) Evidence-led, explained in plain English
We base consumer rights and market rules on reputable UK sources (e.g., Ofgem, Citizens Advice, GOV.UK). Where we use examples, we label them as scenarios and show assumptions.
4) Updates and corrections
We review key pages regularly and update when rules, price caps, supplier terms, or switching processes change. We correct material errors as soon as practicable.
Important: We can’t guarantee every supplier/tariff is available to every household (availability can depend on your postcode, meter type, credit status checks by suppliers, and payment method).
Compare energy with confidence (and understand how we present results)
Our comparison journey is designed to be clear and “no surprises”. We’ll ask for the details that materially affect your quote (postcode, meter type, payment preference and contact details), then show available options based on the information you provide.
What you’ll see in our results
- Estimated costs based on the details you enter (your actual bills can differ).
- Tariff type (e.g., fixed vs variable) and any key terms we can surface (such as exit fees).
- Payment method compatibility (for example, monthly Direct Debit vs prepayment options where available).
- Meter considerations (credit meter, smart meter, prepayment meter) where relevant.
Why we ask for your postcode: network region, tariff availability and pricing can vary across Great Britain. Postcode helps us show the right options for your location.
Two realistic scenarios (with assumptions)
Scenario A: flat, low usage, monthly Direct Debit
Assumptions (illustrative): 1–2 bed flat in Manchester (M postcode), credit or smart meter, paying by monthly Direct Debit, annual use of 1,800 kWh electricity and 7,500 kWh gas.
A fixed tariff that is £12/month lower than the current tariff would be an estimated £144/year difference (12 × £12). This ignores any exit fees and assumes usage stays similar.
Scenario B: family home, higher usage, checking exit fees
Assumptions (illustrative): 3–4 bed home in Cardiff (CF postcode), dual fuel, paying by Direct Debit, annual use of 3,600 kWh electricity and 14,000 kWh gas, current fixed tariff has an exit fee of £75.
If a new tariff looks £9/month cheaper, the estimated annual difference is £108/year. After a £75 exit fee, the first-year difference could be around £33 (£108 - £75), before considering any changes in standing charges or usage.
Limitations: These are simplified examples for understanding. Real quotes depend on unit rates, standing charges, exact tariff terms, your meter, your consumption pattern and supplier availability.
What this policy covers (and what it doesn’t)
Covered
- UK household energy comparison and switching content
- Tariff explanations (fixed/variable), fees, and common eligibility factors
- Guidance about meter types (smart, credit, prepayment) and payment methods
- Editorial updates, corrections, and how we source information
Not covered
- Business energy supply or complex commercial contracts
- Guarantees of savings, acceptance, or tariff availability
- Personalised legal/financial advice
- Supplier complaint handling (we signpost official routes)
How we compare options: what we consider (and why it matters)
When we discuss “best” or “worth considering”, we mean “best for a specific need” — not a one-size-fits-all winner. The table below shows common factors we use to help readers choose.
| Factor | What it affects | What to check |
|---|---|---|
| Tariff type | Price certainty vs flexibility | Fixed term length, any exit fee, what happens at end of term |
| Unit rates | Cost per kWh for gas/electricity | Gas and electricity rates separately; note regional variation |
| Standing charges | Daily cost regardless of usage | Compare standing charges alongside unit rates (especially for low users) |
| Payment method | Eligibility and pricing | Direct Debit vs pay on receipt vs prepayment; some deals may be limited |
| Meter type | Available tariffs and switching steps | Smart, credit, or prepayment; check if you’ll need a meter change |
| Fees & terms | True first-year cost and risk | Exit fees, late payment fees, discounts/credits and when they apply |
Decision checklist: who this policy suits
- You want to understand how comparisons are made before you share details.
- You prefer plain-English explanations of tariffs, fees and eligibility.
- You value UK-specific signposting (regulators, consumer rights, switching rules).
- You want transparent examples with assumptions and limitations.
Who it may not suit
- You need business energy procurement or multi-site contracting.
- You want a guaranteed saving (no comparison site can promise this).
- You’re looking for personal financial advice rather than informational guidance.
- You require non-GB arrangements (e.g., Northern Ireland has different market structures).
Costs, exclusions and common pitfalls (UK energy)
Energy switching can be straightforward, but these are the areas most likely to cause confusion or disappointment. We design our content to call these out early.
Exit fees and term end dates
Some fixed tariffs include exit fees. If you’re near the end of a fixed term, an exit fee may change whether switching now makes sense.
What to do: check your latest bill or online account for tariff name, end date and any exit fee amount.
Standing charges can outweigh lower unit rates
If you use less energy (small flats, single occupants), a higher standing charge can erase the benefit of a slightly lower unit rate.
What to do: compare estimated annual cost, and look at unit rates and standing charges together.
Prepayment and meter constraints
Prepayment customers may see fewer tariff options, and sometimes switching can involve extra steps depending on the meter and supplier processes.
What to do: confirm your meter type and whether you want to stay on prepayment or move to credit (supplier eligibility can apply).
Direct Debit assumptions
Many quotes assume monthly Direct Debit. If you pay on receipt of bill or use prepayment, pricing and eligibility can differ.
Estimated usage may not match your home
Usage varies with insulation, household size, working-from-home patterns and heating type. Any estimated annual cost should be treated as an estimate.
Regional availability and network differences
Not all tariffs are available everywhere. Network regions (and supplier appetite) can influence what you can switch to.
Editorial promise: When we mention prices, savings or “best deals”, we label them as estimated, explain the assumptions, and flag common exclusions like exit fees, meter restrictions and payment method differences.
Editorial policy FAQs
Do suppliers pay to be featured or ranked higher?
No supplier can pay to influence our editorial views, explanations or any “best for” guidance. Where commercial relationships exist, we still aim to present pros/cons and key terms clearly. If an article includes affiliate links or commercial placements, we aim to label that context clearly on the page.
What does “whole-of-market” mean at EnergyPlus?
It means our intention is to help UK households compare across the market rather than a single supplier. In practice, availability can still be limited by postcode, meter type, payment method and suppliers participating in certain journeys. We explain these limitations where relevant.
How do you decide what to cover on the site?
We prioritise topics that reduce confusion and help you make better decisions: tariffs (fixed/variable), standing charges, switching steps, smart and prepayment meters, and consumer rights. We also update content when Ofgem rules, price cap information, or common supplier terms change.
How often is content updated?
We aim to review core switching and tariff guidance regularly, and update sooner when there are material changes (for example, changes to Ofgem guidance, price cap updates, or major market events). Each guide should show a “Last updated” date.
Do you provide personalised advice?
We provide informational guidance and comparison tools to help you choose, but we don’t provide personalised financial advice. Quotes and “estimated annual costs” depend on the information you provide and can differ from your actual bills.
Why might my quote differ from what I later pay?
Common reasons include different actual usage, price changes on variable tariffs, differences in standing charges by region, meter type constraints, Direct Debit reassessments, and any one-off credits/fees. We try to highlight which parts of a quote are estimates and what can change.
What if I spot an error in a guide?
If something looks incorrect or out of date, please contact us via our website contact route and include the page URL, what you believe is wrong, and (if possible) a reliable supporting source. We’ll review and correct material errors as soon as practicable.
Are standing charges and unit rates the same across the UK?
They can vary by region and supplier. Great Britain energy pricing commonly differs by distribution region (which is why postcode matters). Northern Ireland has different market arrangements, so guidance can differ there.
Trust, methodology and sources
Trust signals
- Written by
- EnergyPlus Editorial Team
- Reviewed by
- Energy Specialist
- Last updated
- February 2026
How we assess and write energy comparison guidance
Step 1 — Define the user question: We map common UK household decisions (switch now vs later, fixed vs variable, Direct Debit vs prepayment) and write to resolve the question early.
Step 2 — Gather reputable sources: We prioritise UK regulator/government and consumer organisations, then cross-check against supplier-published tariff terms where feasible.
Step 3 — State assumptions clearly: For examples, we show assumptions (postcode region, payment method, meter type, usage) and label outputs as estimated.
Step 4 — Add decision support: We include checklists, pitfalls, and “who it suits” guidance to help you self-select.
Step 5 — Review and maintain: We refresh pages when market rules change, when a page is no longer accurate, or when users flag issues.
Limitations of our content: Energy tariffs and rules can change. Some information (such as every tariff’s fine print or regional availability) may not be fully visible until you begin an application with a supplier. We aim to be accurate, but we may not capture every edge case.
Sources we reference (UK)
- Ofgem (Great Britain energy regulator)
- Citizens Advice energy guidance
- GOV.UK (UK government services and guidance)
We may also reference supplier tariff terms and publicly available pricing information where relevant, but regulator and consumer guidance takes priority for rights and rules.
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